Sales Manager Cover Letter Example

Nine sellers at Cascade Office Systems, the team I lead, went from 82% to 109% of quota over three years, and the change came from tighter pipeline reviews and coaching on discovery calls rather than new hires alone. I am applying for the Sales Manager role at Summit Workplace Solutions.

The team carries a yearly quota of $8.4 million, and I report to our regional sales director. Every deal over $50,000 comes up in a weekly review with a fixed set of questions, which keeps monthly forecasts within 5% of the final number. When a deal slips, the forecast moves that week, not at quarter end. I have hired and onboarded five sellers on a 90-day plan of call practice, shadowing and a first deal target, and four reached full quota within nine months. Each seller also gets a weekly call review with one agreed skill to practice.

Summit's merger of two branches into one Portland team of 12 is the kind of job I want next. A merged team brings two ways of forecasting, two sets of account owners and sellers unsure where they stand, and the first quarter decides whether the best of them stay. My first moves would be one shared weekly deal review, so both halves forecast the same way, and settled account ownership before anyone has to argue over it. I would also join key customer meetings on the largest accounts, as I do now on our top ten. As a senior account executive I closed $1.9 million a year against a $1.5 million quota and won the region's largest account, worth $620,000 a year.

My 90-day onboarding plan and the question set from my weekly deal review, both with names removed, can reach you before a first conversation. They are the two documents I would adapt for Summit in my first month.